Free Shipping: Nice to Have or Essential for Purchase?

November 22, 2011 Monetate Inc

Free Shipping - Nice to Have or Essential for Purchases? Monetate InfographicFree shipping may be a point of contention for online retailers, but research indicates that it’s becoming a staple of ecommerce business. This infographic explores how free shipping stacks up against discounting, its impact on average order value and conversion, and key considerations for whether free shipping offers make sense for your business.

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